Luggacurren 10k

Brand Identity / Graphic Design

The Luggacurren 10k, one of the longest running road races in Laois, celebrated its 25 Anniversary in 2016. I was approached to develop a logo and promote the race across Facebook, a strategy that included a main Facebook page for the generic Luggacurren 10k and then to create add-on Event pages for each year.

The logo was simply based around the blacksmiths house which is situated in Luggacurren and utilising the horseshoe shape door as a central element. The designs were carried across to flyers, posters, t-shirts and social media imagery.